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I understand it all depends on the popularity, but if I get X hits how much would someone pay per hit? (I realise per hit will be a very small fraction of a cent, and depend on how many click on the ads.) And where would I find people willing to advertise on my site?

There is so much talk of affiliate marketing. I have websites that I would love advertised but I was never good at marketing. I know affiliates make decent money but they are advertising. Where can I find people to advertise my websites and they get paid a specific percentage of the profits for their work? Sort of like affiliate marketing but more or less because I can’t market. I have no problem sharing in the profits, since there won’t be profits without a motivated person on the advertising end of it. Please help.